About Us
The Heart of Our Beauty Emporium and the Timeless Pursuit of Elegance
Our Story
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FOUNDED in 2019 NM BEAUTYis a cosmetic brand that focuses on embracing the most beautiful version of you. Catering to the fierce Arab woman, NM BEAUTY’s founder, the Lebanese NOUR MOUSSA created a product that pushes forth the idea of self love. Seeing as a majority of Nour’s fan-base are from the GCC, and she is highly known for the beauty of her own lashes, hair, and lenses, her followers were constantly asking her for product recommendations, and quickly, her opinion became extremely credible. With this thought in mind, Nour Moussa launched her own brand, initially catering to the Middle East. Due to the strong relationship she built with her followers, Nour Moussa was keen on being involved throughout every step of the process.
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Since her followers sought after her look, Nour Moussa wanted to create something she loves and products that she would use on herself. Her strong attention to detail and her experience with international high-end brands has allowed her to create something with an international standard, delivering only the best quality to NM BEAUTY’s customers. Due to the many compliments she received online raving about her eyes, NM BEAUTY’s first product launch consisted of only Lashes .After receiving positive feedback from her customers and followers, Nour decided to add to the brand by adding Contact Lenses , Nails , Tanning oil , cosmatics and hair extensions.
NM BEAUTY continues to grow with the help of Nour’s strong social media presence and the exceptional customer feedback on our products. As of 2020, NM BEAUTY has been based in the Doha- Qatar offers worldwide shipping.